Mike 
Running a KBB retail business is a bit different to many other sectors and industries. There are no straight forward purchases, and unlike buying a cup of coffee (a purchase that is given little to no thought by the consumer), each and every step of buying a kitchen, bedroom or bathroom is thoroughly thought-through and … Read more
If you’re a regular reader of our emails and blog posts, you’ll know that we champion remarketing. If you’re new to remarketing, it’s essentially the practice of showing adverts to people who have already visited your website. It’s very cheap, and VERY effective. But how effective is remarketing really? It’s a good question. How valuable is … Read more
Despite all the negativity surrounding the Brexit crisis and low consumer confidence, we KBB retailers should count ourselves very lucky. Why so lucky? We should count ourselves lucky because we have the margins and average sale transactions that mean we can afford to invest a relatively large sum of money in acquiring a new customer. … Read more
Most KBB business owners don’t implement as much marketing as they should. Sometimes this is because the world of marketing (which is changing at an astonishing rate) can be confusing and over-complicated, leading to frustration and overwhelm, which in turn leads to starting campaigns but never actually finishing them. The truth is that marketing doesn’t need to be … Read more
Take a look at the website of any given KBB retailer, and you’ll most likely see the words ‘Book a Design Appointment’ branded boldly across the site. Whilst design appointments, consultations and home visits are imperative in moving forward with a kitchen, bedroom or bathroom project, it’s much too much of a commitment for even … Read more
In today’s blog we explore how effective marketing of your KBB business can be simpler than most retailers think, and you can discover a 2-step system to implement in your business for big growth… Accountants are good with numbers and spreadsheets, Dentists are good at fixing teeth, Arborists are great at cutting down trees and … Read more
In this blog post, we’re going to look at Google Display Advertising and what it can do for your Kitchen, Bedroom or Bathroom business. Google Display Advertising works on the ‘Google Display Network’ which although sounds technical, is actually something that most internet users see on a daily basis. The Google Display Network is made … Read more
The ‘Why’ & ‘How’ When Thinking About SEO For Kitchen & Bathroom Companies It’s common knowledge that blog posts can be an incredible way to attract high-quality traffic to your website, but the amount of unknowns in the world of blogging leave many kitchen, bedroom and bathroom businesses wondering whether it’s an effective use of their time. … Read more
What every Kitchen and Bathroom retailer should be doing to maximise enquiries and sales in 2019… We’ve put together a comprehensive guide on the 7 and a half things you NEED to be doing this year to effectively engage with your target audiences, drive more traffic to your website and generate more footfall and enquiries into … Read more
For many kitchen & bathroom retailers – just like for many high-street stores – footfall in showrooms is down. Lack of consumer confidence, uncertainty around Brexit and new competition within the industry are no doubt all playing a part in this decline. Perhaps the most fundamental reason for this however can be pinpointed to the … Read more